Employer Branding and e-HRM
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Scope of this subject
This cluster of papers focuses on the concept of employer branding and its impact on recruitment practices. It explores topics such as organizational attractiveness, selection procedures, HR technology, applicant reactions, and the use of social media in shaping company image. The papers also delve into the influence of employer branding on job choice and its implications for human resource management.
OpenAlex generated this cluster description with an LLM. It describes research grouping, not verified findings.
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Research vocabulary
personnel selection; recruitment; employer branding; recruitment process; job interviews; talent attraction; employer attractiveness; online recruitment; talent acquisition; recruitment strategies; hiring practices; job applicants; social media recruitment; human resource information systems; employer image; recruitment agencies; employee value proposition; electronic human resource management; applicant screening; e-HRM; recruitment effectiveness; personnel marketing; recruitment costs; employer brand; recruitment difficulties
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OpenAlex topic record · Works associated with this topic
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Local answer status
No owner-reviewed answer has been published for this exact subject page. This is a gap in this collection; it does not establish that the answer is unavailable elsewhere.
Numeric address and provenance
Morton address: 38285012273786620 · morton4x16-v1
Coordinates: (2, 14, 1407, 12415). The address interleaves categorical identifier bits. Nearby addresses are not guaranteed to describe semantically similar subjects.
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